Join the Central Virginia SBDC for this Lunch & Learn to better understand the basics of trademarks and copyrights and how they differ. Bring your own brown bag lunch and we will provide a drink and dessert.
The workshop will include a discussion of:
- How to select a trademark for your business that will be both federally registrable and protectable, highlighting factors critical when choosing a mark
- How to avoid scams seeking payments for services not required by the USPTO
- How to use images in promotional materials that will not be infringing the rights claimed by others
- The importance of doing a complete search and whether to use an attorney
- What to do if another trademark owner sends a “cease-and-desist” letter
- What happens after trademark registration
These and other topics appropriate for any small business trying to navigate through the complexities of intellectual property will be covered in this session.